Markus Mühle
TRUE NATURE im Test

TRUE NATURE (formerly Lupo Natural) dog food is a cold-pressed complete dog food made from the finest natural ingredients for contemporary dog nutrition in harmony with nature and animal welfare. Swiss chicken meat from animal-friendly farming, freeze-dried fish from the Arctic Ocean, steamed potatoes, and alpine herbs make TRUE NATURE a very special dog food. With TRUE NATURE, there is now a dog food that consistently follows a comprehensive animal welfare philosophy. The exclusive use of meat from species-appropriate farming and a donation for wild and domestic animals in need make TRUE NATURE truly unique. The purely natural nature vitamin complex provides your dog with all essential vitamins, minerals, and trace elements. TRUE NATURE dog food sets standards in harmony with nature and animal welfare: Animal welfare certified: Swiss chicken meat as an allergen- and low-fat protein source, the animals come from proven animal-friendly farming on selected Swiss farms. When you buy a 15 kg pack of True Nature, €1.50 goes directly into conservation projects for wild and domestic animals. This way, you also contribute to a balance between humans and animals. You can find the current aid projects at www.menschen-für-tiere.org Natural nature vitamin complex: Vitamins, minerals, and trace elements from the sea, making TRUE NATURE free from synthetic additives. Guaranteed cold-pressed to preserve valuable vitamins, enzymes, and microorganisms. Optimal content of essential omega-3 and omega-6 fatty acids from cold-pressed plant oils and Arctic fish, can support normal skin and shiny fur. Specifically increased content of valuable secondary plant substances from a variety of selected Alpine herbs. Supports normal digestion: gluten-free carbohydrate and plant fiber composition from steamed potatoes, brown whole-grain rice, and parsnips for best digestibility. Free from genetically modified ingredients, chemical color additives, synthetic preservatives, and flavorings. Environmentally friendly packaging. TRUE NATURE combines traditional craftsmanship with the results of decades of research and now conquers your dog's food bowl. The combination of responsible nutritional science and the diverse power of our pure nature guarantees dog nutrition at the highest level. Nature vitamin complex: the natural vitamin revolution from the depths of the sea. In True Nature, it is now possible for the first time to optimize the levels of vitamins, minerals, and trace elements in this balanced complete dog food by adding the groundbreaking Aquamin vitamin complex from the fruits of the sea, such as seaweed, shellfish, Arctic fish, and crustaceans. Therefore, 100% of all ingredients in TRUE NATURE - including vitamins, minerals, and trace elements - are guaranteed to be of natural origin. A huge "sea" of vitality for your dog. All TRUE NATURE products are regularly tested for residues by independent laboratories. Prey does not come from "exploitation"... the "happy" Swiss chickens for TRUE NATURE dog food have made extensive use of flight zones and can be proven to come from particularly animal-friendly Swiss farming (BTS). Swiss animal welfare standards are among the strictest in the world. Selected Swiss farms, many of which have been family-owned for generations, guarantee a particularly species-appropriate and animal-friendly rearing. No cramped mass animal or cage farming, but consistent and traceable implementation of the uniquely high Swiss animal welfare standards in TRUE NATURE dog food. Please note: TRUE NATURE completely avoids the use of synthetic additives and genetically modified ingredients. The short shelf life of the dry food of 6 months from the date of production confirms this fact.